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Kaja Pryczkowska

Marketing Project Manager

Marketing Project Manager at RTB House since 2021, specializing in B2B marketing, public relations, marketing communications, brand image creation, customer experience, sales support, and personal branding. Outside of work, passionate about interior design, Formula 1, exploring cuisines of the world, and weight training.

Articles written by Kaja Pryczkowska

Published:
7 April 2022
A platform for success
Whether clients use self-service platforms or managed service providers, they must be able to recognize the benefits of marketing technology while keeping an open mind on which approach is best for them.
Published:
8 February 2022
Branding Versus Performance: How BMW Tackles its Dual Marketing Challenges
A globally-recognized brand like BMW is hugely valuable, yet the company still has to sell product to survive. Group Marketing Director Marie Dellbrant reveals how she balances these twin demands and manages creatives on either side.
Published:
14 September 2020
RTB House Wins Three Stevie® Awards in the 2020 International Business Awards®
RTB House, a global company that provides state-of-the-art marketing technologies, today announced the company won three Stevie® Awards from the 2020 International Business Awards, highlighting RTB House’s growing global presence in over 30 locations worldwide.
Published:
22 February 2021
RTB House to acquire WhitePress
WARSAW, February 22, 2021 – RTB House, a global advertising technology firm takes up 100% shares in WhitePress, a content marketing platform, from its Founders, Dirlango, a technology-focused investment firm and Innova Capital, a CEE mid-market private equity firm. WhitePress’s management, including founders Paweł Strykowski and Tomasz Kwaśny, will continue in their existing roles. The financial terms of the transaction are not disclosed.
Published:
2 March 2021
RTB House listed as one of the fastest growing companies in Europe in FT1000 ranking for the fourth year in a row
RTB House merges the development of innovative products with its rapid growth as a global company delivering state-of-the-art marketing solutions to brands and agencies. For the fourth time in a row, it has been awarded a spot on the Financial Times list of the Fastest Growing Companies in Europe. The company has placed 58th in the tech sector of the prestigious ranking.
Published:
4 August 2021
What Does the Adjusted Timeline for the Privacy Sandbox Mean for Agencies? 6 Experts Weigh In.
We now know that third-party cookies will be staying with us a little longer. On June 24, Google released an updated timeline for the Privacy Sandbox – a high-level plan indicating that it will phase out support for third-party cookies over a three month period starting mid-2023.

The question is – how much more time does the industry actually have? The answer is – not much. Based on the official procedures for bringing new features to Chrome, we at RTB House expect that the next two years will be filled with work.