Faster, higher, stronger
Scale your sports retail campaigns by deploying a proven, difference maker—next-generation performance advertising. From sports fashion to athleisure to high-performance equipment, we help brands create engagement and maximize conversions.
Trusted by leading sports brands
Delivering results for sports retail brands worldwide
The RTB House team of dedicated sports retail experts will give you the inside track on the best strategies to use to fully harness our Deep Learning-powered technology stack. Backed by a deep knowledge of the sports retail industry, they are committed to identifying opportunities and driving outcomes.
of site sales
conversion rate
click-through rate
ROAS
Median stats for RTB House campaigns within the sporting goods and apparel industry
SPORT EXAMPLES
Find out what’s relevant
for your industry
Shoppable Creative provides a mirror-like reflection of user intent. Whether your customers want to just look sporty or get sporty, scroll-stopping ads are designed to hold the attention of each unique individual you are targeting.
provides a smarter fit
As consumer tastes change, this season’s hot collections can quickly cool down to become backfill. Driving efficiencies during promotional periods in tandem with cross-selling the previous season’s surplus is a must. The sharper, more precise capabilities of our proprietary Deep Learning algorithms can help you achieve this.
OUR VISION
Deep Learning in sports.
Rising to your challenge
Higher performance
Convert intent into sales with highly-personalized Shoppable Creative to drive growth on the Open Internet ad in-app.
Work smarter, not harder
Leverage our Quality Traffic feature to optimize for real, landed visits—not just filtered clicks, increasing your chance of conversion.
Faster reactions
React quickly to sales events and trending products. Set up subcampaigns in real time as opportunities arise.
Show your colors
Your brand identity is your MVP. Display ads that fit your brand book—and always on brand-safe placements—to protect your reputation and make an impact.
Stronger presence
Create an omnichannel shopping experience that gives your customers the choice of where and how they buy.
Our content
Featured content
Explore the best we have to offer
Case Study
Netshoes Increases Campaign Sessions by 68% With Prospecting Solution
SportsArticle
- Published:
Beyond the Media Buy: Winning the Era of Sports Fandom Marketing
Sports fandom is, and always has been, about unswerving loyalty, passion, and the act of turning up, again and again. This will never change, but today’s increasingly fragmented media environment is bringing significant changes in how fans engage, share, and spend. Any brand looking to capitalize on this new reality will need to adopt innovative approaches that resonate more deeply with fans.
- Digital Advertising
Cheatsheet
9 Tips for Performance Marketing Success
FAQs
We have your questions covered
The adoption of new technologies and the growing number of people striving for fitness and well-being make the sporting goods industry as dynamic as any sports field. Sports retail advertising is a truly omnichannel endeavor encompassing web, brick-and-mortar, in-app, and social media channels.
As the boundaries between traditional fashion and sportswear continue to blur, there’s a greater emphasis on identifying shoppers' needs to serve more targeted ads. The Deep Learning algorithms of RTB House determine which product to display to a user at a given time and which ad type will best generate engagement.
More addressable ads offer benefits for both sporting goods consumers and brands—a more personalized experience for users and greater advocacy and loyalty for brands. In order to reap the full benefits of algorithms that can more precisely personalize your messaging, you need a wide portfolio of great-looking ad types that adhere to your brand book and show your products in the best possible light.