About UsNewsletterMarTech TerminologyOpt OutPrivacy CenterJP
Case StudiesResourcesBlogCareersContact us

FMCG

Popular Topics
  • User Experience
  • Redecorate
  • Integral Ad Science
  • EMEA
  • Electronics
  • Case Studies
1 Article Found
  • Published:
    6 December 2021

    What is the Purpose of Branding in the FMCG Sector?

    FMCG (fast-moving consumer goods) is one of the most significant sectors in the economic market nowadays. It is also recognized as the sector most resistant to the economic crisis, which became clearly visible when pandemic hit. Nevertheless, brand visibility in this sector can be really important. Products in the FMCG sector are the fast-moving ones, the bare necessities. At first glance, it may seem that the FMCG sector does not need such a large visibility increase. However, advertising campaigns are a must-have mainly because of the great competition among brands in the FMCG industry.

    Read Article

Truly Personalized Marketing

FacebookXLinkedIn

New York

London

Shanghai

Home

Our tech stackIntentGPTCase StudiesResourcesBlogContact

Offer

Personalized RetargetingBrandingFor industriesFor agenciesGamingIn-appFor the future of ads

Learn more

CareersAbout UsPartners

Newsletter

Stay on top of the latest in digital ads. Sign up to our newsletter.

Modern Slavery ActOur TechnologiesInvestorsTax Strategy 2021Tax Strategy 2022Tax Strategy 2023Diversity & Inclusion PolicyWhistleblowing

Copyright © 2025 RTB House. All rights reserved.