RTB House, a global company that provides state-of-the-art marketing solutions for top brands worldwide, has been ranked 23rd in the tech sector in the Financial Times 1000. RTB House has made it onto the list for the third year in a row.The rating is the result of a joint project by the Financial Times and Statista, who conducted months of research, public calls, intensive database research and directly contacted tens of thousands of companies. In the end, they created a shortlist of 1,000 outstanding companies amongst the millions of existing European enterprises. The list includes companies that have achieved the highest growth in revenues between 2015 and 2018.
RTB House reached revenue growth of 1100%, which amounted to 98,7M EUR (112,9M USD) in 2018. Over four years, the number of employees has grown from 74 to 377. The company now operates in over 70 countries, working with leading brands.RTB House’s deep learning platform is considered a real game changer in the industry. After successfully deploying deep learning algorithms throughout all of its campaigns, RTB House once again challenged itself and the advertising industry through its creation of the AI Marketing Lab, a division focused on research and development in the broad marketing arena. This is separate from the main R&D department, which is dedicated to personalized retargeting. RTB House recently opened a Creatives Lab. The unit is developing solutions to offer clients a wider range of better performing dynamic banners for both display and video, which is better suited to clients’ branding needs.
More information about FT1000 can be found here.
- Authors
- Wojciech Polak
RTB House Continues Innovation and Rapid Global Expansion, Ranked as One of the Fastest Growing Tech Companies on FT1000 List
This marks the third year in a row that RTB House has been recognized as a fast-growing company.
- Last Updated:
- Published:
More Articles
See our reports, articles, guides, videos, and more.
- Published:
What Does a Retargeting Company Actually Deliver? Measuring Value Beyond Clicks
Choosing a retargeting company is a major decision in digital advertising, yet many businesses still judge performance by the metric least connected to revenue. In this article, we explain what retargeting companies actually do, why clicks are a misleading measure of success, and how to compare retargeting platforms so that campaigns are evaluated on real marketing ROI, not vanity metrics.
- Digital Advertising
- Published:
AdTech Companies and How Advertising Technology Is Transforming Digital Media
Digital media moves quickly, and consumer behavior moves with it. The businesses keeping pace are increasingly the ones working with an AdTech company, a specialist vendor that builds the technology behind modern online advertising. In this article, we look at what these companies actually do, how artificial intelligence and in particular, Deep Learning have reshaped the field, and what brands should consider when choosing a partner.
- Digital Advertising
- Published:
Beyond the Media Buy: Winning the Era of Sports Fandom Marketing
Sports fandom is, and always has been, about unswerving loyalty, passion, and the act of turning up, again and again. This will never change, but today’s increasingly fragmented media environment is bringing significant changes in how fans engage, share, and spend. Any brand looking to capitalize on this new reality will need to adopt innovative approaches that resonate more deeply with fans.
- Digital Advertising
